Salon du Cheval d’El Jadida （Fantasia）

Name: Salon du Cheval d’El Jadida （Fantasia）
Start: 2026-10-05
Location: El Jadida

Morocco’s Grandest Festival of Equestrian Pride and Tradition

2026/10/05

The Salon du Cheval d’El Jadida (International Horse Show) is Morocco’s largest equestrian and cultural festival, held every October in El Jadida and centered around the spectacular Fantasia (Tbourida) performances.

Every October, the Atlantic town of El Jadida becomes the stage for the Salon du Cheval, where Morocco’s horse culture and traditions gather in one grand celebration. Over a week, more than 200,000 spectators and horse lovers from around the world flock to witness legendary Fantasia shows, a variety of competitions, and vibrant performances—a unique event where the deep bond between horse and human comes alive. The festival is a must for horse enthusiasts, families, and anyone eager to experience the pride and sensory richness of Moroccan tradition.

The thunderous crack of synchronized muskets, the shimmer of embroidered saddles, the scent of hay and roasting lamb, and the heat of the arena as teams of riders gallop in perfect formation—Salon du Cheval is a living museum of skill, beauty, and Moroccan spirit.

Main Attractions

Fantasia (Tbourida): The Ultimate Equestrian Show

The festival’s greatest highlight is Fantasia (Tbourida). Teams of riders (sorba) from across Morocco appear in traditional costumes, galloping their Barb and Arab horses in unison before firing muskets in a dramatic synchronized volley. The Grand Prix, awarded by the King, is the top prize, and the spectacle of skill, power, and beauty leaves audiences breathless.

International Competitions & Horse Shows

The festival also features international Barb and Arabian horse championships, the 4*W International Show Jumping (part of the Morocco Royal Tour), and other top-level competitions attracting elite riders and industry professionals from around the world.

Exhibitions, Workshops & Artisan Markets

Inside the pavilions, visitors can explore exhibits on horse breeding, veterinary science, and traditional saddlery. Artisans display handmade harnesses, silverwork, and embroidered textiles. There are also children’s activities and parades by the Royal Armed Forces bands, making it a family-friendly event.

Costumes and Decorations

Riders wear white djellabas, richly embroidered vests, and turbans. Horses are adorned with hand-stitched saddles and colorful harnesses. The arena is decorated with caidal tents, banners, and Moroccan flags, creating a regal and festive atmosphere.

Traditional Food & Drink

The festival grounds are filled with the aromas of mechoui (spit-roasted lamb), couscous, mint tea, and honey pastries. Freshly baked bread, spices, and local flavors enhance the festive mood.

Cultural and Historical Background

The Salon du Cheval d’El Jadida was established in 2008 under the patronage of King Mohammed VI to promote Morocco’s equestrian industry and preserve its intangible heritage. Fantasia (Tbourida) has its roots in Berber and Arab cavalry tactics, symbolizing bravery, unity, and the sacred bond between horse and rider. Today, the Salon is an international hub for equestrian and cultural exchange, playing a vital role in tourism, the economy, and education.

The festival also inspires younger generations to take pride in Morocco’s horse culture and share its living traditions with the world.

Participant Voices

I’ve seen horse shows around the world, but nothing compares to Fantasia at El Jadida. The power, costumes, and excitement—pure adrenaline and beauty. I was moved by the artisans who explained the meaning behind the embroidery and silverwork. The passion for horses is felt everywhere.

Festival Dates

The Salon du Cheval d’El Jadida is held every October in El Jadida. Stand at the edge of the arena, feel the thunder of hooves, and experience the living legend of Fantasia for yourself.

The event schedule is subject to change. Please check the official website for the most up-to-date information.