Tournament Roses Parade

Every January 1st, the city of Pasadena, California, is enveloped in a colorful festive mood with the world-famous Rose Parade. As the sun rises over the San Gabriel Mountains, crowds wrapped in blankets line the streets with hot chocolate in hand, eagerly awaiting the procession of lavish flower-covered floats, marching bands, and dazzling equestrian units. This parade is a grand spectacle that opens the New Year with beauty, creativity, and a powerful sense of togetherness.

Since 1890, the Rose Parade has attracted over 700,000 people in person each year, with millions more watching on television. Whether you’re a local, a tourist, or a fan watching from afar, everyone’s heart is lifted by this festival that celebrates “hope,” “renewal,” and the artistry of nature.

Floral Floats

Key Events

Costumes and Decorations

Traditional Food & Drink

The Rose Parade began in 1890 when Pasadena’s Valley Hunt Club wanted to show off the region’s mild winter and beautiful flowers to friends back East. What started as a small procession of flower-adorned carriages has grown into an international event sponsored by cities, companies, and nonprofits. The parade remains a symbol of renewal, local pride, creativity, and teamwork, beloved by many to this day.

For Pasadena residents, the Rose Parade is a point of pride and a special day when the world’s attention turns to their city. Volunteering to build floats or camping out on Colorado Boulevard is a rite of passage for locals, and the message of hope and unity spreads far beyond California.

I watched it on TV as a child, but seeing it in person was truly magical. The beauty of the floats and the scent of fresh flowers were overwhelming. I spoke with a volunteer who spent months building a float, and their pride was inspiring.

• All floats are decorated only with natural materials—no paint or artificial flowers are allowed.
• Over 18 million flowers are used in the parade each year.
• The parade has never been canceled due to weather; it’s only postponed to January 2 if New Year’s Day falls on a Sunday.
• The parade route is about 8.8 km (5.5 miles) and takes about two hours to complete.

The Rose Parade is held every January 1st (or January 2nd if New Year’s Day is a Sunday) in Pasadena, California.