Oktoberfest

Every autumn, Munich’s Theresienwiese transforms into the site of Oktoberfest, drawing over six million visitors from around the world. This is the world’s largest folk festival, held for 16 to 18 days from mid-September to early October. Locals and tourists alike don dirndls and lederhosen (traditional Bavarian attire), raise one-liter beer steins, and immerse themselves in the music, food, and customs unique to Bavaria. From the lively beer tents to family-friendly amusement parks and spectacular parades, Oktoberfest offers a wide range of experiences for first-timers and culture lovers alike, making it the perfect place to savor authentic Bavarian culture.

Legendary Beer Tents and Bavarian Hospitality

Spectacular Parades and Traditional Costumes

Amusement Parks, Historic Attractions, and Family Fun

Bavarian Food and Drink

Oktoberfest began in 1810, when a large horse race was held on the fields outside Munich’s city walls (now Theresienwiese) to celebrate the wedding of Crown Prince Ludwig of Bavaria and Princess Therese. The event was such a success that it became an annual tradition, evolving over the years into a national festival. By the late 19th century, the grounds were illuminated, and beer tents, food stalls, amusement rides, street performers, and music venues were added, turning Oktoberfest into a truly national celebration. The festival period was gradually extended, and the start date was moved to September for better weather, with only the final weekend now falling in October.

Oktoberfest is a symbol of the traditions and pride of Bavaria, embodying the spirit of “Gemütlichkeit” (friendliness and coziness). Only beer brewed within Munich city limits is served, and the event brings together local food, music, and traditional costumes, allowing visitors to experience the very essence of Bavarian culture. The festival has survived wars, epidemics, and economic crises, continuing for over 200 years. After being canceled in 2020 and 2021 due to the pandemic, its revival in 2022 underscored the enduring value of tradition.

Today, Oktoberfest is one of the world’s largest beer festivals, drawing over six million visitors each year and generating more than 400 million euros in economic impact. Beyond beer and food, the amusement rides, shows, traditional costumes, and souvenirs are also hugely popular, making Oktoberfest a vital driver of the local economy and tourism industry. More than just a beer festival, Oktoberfest is a living cultural heritage where people of all ages and backgrounds come together to share in the warmth and pride of Bavaria.

To celebrate my 30th birthday, I went to Oktoberfest with a big group of friends. We picked our favorite beer tent on the official website months in advance, coordinated everyone’s schedules to meet the 10-person reservation rule, and were thrilled when we finally secured a table. On the day, we arrived early and were surrounded by people in dirndls and lederhosen, raising giant beer steins for toasts. We sang along with the live band, linked arms with cheerful Germans at the next table, and felt like we were living in a movie scene.

After leaving the beer tent, we headed to the amusement park area for roller coasters, haunted houses, and, of course, the famous Ferris wheel. From 48 meters up, the view of the festival was stunning-colorful tents, crowds, and at night, sparkling lights that made the whole place feel like the true “beer city.” In the Ferris wheel gondola, we snapped photos together, while the aroma of grilled sausages and pretzels drifted on the breeze and the distant sound of band music filled the air-every moment was imprinted on my senses.

I was blown away by the scale and energy, and by the way you could toast and laugh with complete strangers. I left feeling certain I’d be back again someday.

• Oktoberfest attracts over 6 million visitors annually, with more than 7 million liters of beer consumed.
• The festival was originally held in October, but was moved to September for better weather.
• Only beer brewed within Munich city limits is served at Oktoberfest.

Oktoberfest is held every year at Theresienwiese in Munich, from mid-September to early October. The festival ends on the first Sunday in October, but if that falls on a public holiday, it may run through October 3rd.